About Us

Welcome to Alfa Romeo of Marietta, where elegance meets excellence. Founded in 1994 by the visionary Robbie Ashcar, our journey began as Select Luxury Cars. From our inception, we set out to redefine the automotive experience by offering a curated selection of luxury and exotic vehicles, paired with a boutique atmosphere that stood apart from traditional dealerships.

Our commitment to quality and unparalleled customer service quickly earned us a distinguished reputation. Select Luxury Cars became synonymous with not only the finest automobiles but also an extraordinary customer experience. Our service department gained acclaim for its expertise in maintaining and enhancing luxury and exotic vehicles, ensuring that every car received the utmost care and attention.

With the return of Alfa Romeo to the United States in 2016, we saw an opportunity to further elevate our brand. By 2021, our vision materialized as we proudly transitioned to Alfa Romeo of Marietta. Since then, we have dedicated ourselves to becoming the premier Alfa Romeo dealership and service center in the Atlanta area and in the Southeast.

For our loyal clients that have been with us since the Select Luxury Cars days, we still proudly offer sales and service of all high-line and exotic vehicles, including Lamborghini, Ferrari, McLaren, Rolls-Royce, Bentley, Aston Martin, Mercedes-Benz, BMW, Audi, and so much more.

At Alfa Romeo of Marietta, we invite you to experience automotive sophistication and personalized service at its finest. Our legacy of excellence continues as we bring you the artistry and performance of Alfa Romeo, coupled with the distinguished service you have come to expect from us.